We'd love to have a way to not add a specific time to a calendar event.
-for example, some events repeat, but have different times or have various times that are not specific (ie: "October is Arts Month"...numerous locations and all-day events without a specific start time.
-there are some events that we’d like to be “all day”, but NOT show up as 12am start
So, an option to not specify a time to post publicly would be ideal.
Add day is exactly for that, for events that don't necessarily have a start and end time. Start time is shown as 12am in the posterboard view only, so if that is important, you can change the default view to show to your users.
All day events will have no start date on any of the views for our new web application though, but unfortunately we have no short-mid term plans to change the way the wp plugin views display it.
This feature has been released on the new Timely web application, available for Free and higher plans.